The "False Alarm" drop comes only a day after the release of the Weeknd's " Starboy" music video. In this, it seems to follow the narrative of the Weeknd's previous single, the title track off the upcoming Starboy, which similarly contemplates the real value of the trappings of fame. "But the diamonds are forever/ She always seems to be alone/ But the diamonds make it better." "She always leaves the man she loves," the Weeknd croons on the bridge. The lyrics focus on a woman whose become obsessed with the limelight and the attention, money and material possessions that come with it.
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